An optimal combination of automotive tuning and safety

P.AD. realizes Track & Safety Days for young drivers

On the initiative of the Federal Ministry of Transport and Digital Infrastructure (BMVI), P.AD. is realising a nationwide traffic prevention campaign for young drivers of tuned vehicles. The Track & Safety Days are specially designed driving safety trainings and workshops with tuning experts and take place in six driving safety centres throughout Germany with a total of 600 participants. P.AD. is completely responsible for the campaign idea, conception and development as well as planning and implementation. In addition to event coordination at six locations throughout Germany, the campaign measures include the conception, design and implementation of the website, social media, 56-page tuning magazine and other print media. In addition there are extensive press work and media circuits as well as the contact office for all participants.